570 News - A Waterloo-based tech company wants to help you be a law-abiding driver. IMS Vice President of Marketing, Ken Truffen (TROO-fen) tells 570 News the arrival of the new hands-free device law is simply good timing as their iLane device was only put on store shelves several months ago. The iLane reads emails out loud to a driver in a computer-generated voice through a hands-free headset, and records an MP3 of a driver's reply.